FASHION

What If Santa Claus Wears Our T-shirt?
What If Santa Claus Wears Our T-shirt?
Picture this. It’s Christmas Eve. The snow is falling, the bells are jingling, and Santa’s sleigh is cutting through the night sky — but wait... something looks different. Instead of... Read more...
Top Mistakes Done by Startups in India in 2025
Top Mistakes Done by Startups in India in 2025
Starting a business in India today feels exciting. New ideas, new markets, and new energy everywhere. But as the startup scene grows, so do the mistakes. Many founders jump in... Read more...
What Mistakes to Avoid as a T-Shirt Startup
What Mistakes to Avoid as a T-Shirt Startup
Starting a t-shirt brand sounds exciting. You imagine cool designs, loyal customers, and seeing people wear your creations. But once you dive in, you realize the fashion world isn’t easy.... Read more...
A Thin Line Difference Between a Startup and a Business
A Thin Line Difference Between a Startup and a Business
Ever wondered what really separates a startup from a business? They both make money. They both sell something. They both chase success. So… what’s the difference? Let’s break it down... Read more...
Dear Women, It’s Time to Choose Clothes That Choose You
Dear Women, It’s Time to Choose Clothes That Choose You
From the desk of a designer who’s tired of uncomfortable fashion.   I’ve worked in fashion for years — long enough to see the trends come and go, the runways... Read more...
Why a ₹499 T-Shirt Might Last Longer Than Your ₹1999 One
Why a ₹499 T-Shirt Might Last Longer Than Your ₹1999 One
Let’s flip the script. You’d expect the more expensive product to last longer. That’s the rule, right? But when it comes to t-shirts, especially in today’s fashion industry — that... Read more...
Why You Might Be Paying Too Much for That T-Shirt (And What to Do Instead)
Why You Might Be Paying Too Much for That T-Shirt (And What to Do Instead)
We’ve all done it—walked into a well-lit store, picked up a plain t-shirt, admired its softness, and glanced at the price tag with one eyebrow raised. ₹1,999. For a basic... Read more...
Why Indian Men Are Choosing Minimalist Tees Over Loud Prints
Why Indian Men Are Choosing Minimalist Tees Over Loud Prints
In a world full of flashy graphics and loud slogans, more and more Indian men are quietly making a bold statement—with minimalist t-shirts. Whether it's solid colors, subtle logos, or... Read more...
Oversized vs Regular Fit: Which T-Shirt Style Is Right for You?
Oversized vs Regular Fit: Which T-Shirt Style Is Right for You?
Whether you're revamping your wardrobe or shopping for your next go-to tee, one question always comes up: Should you choose an oversized or regular fit t-shirt? Let’s break it down... Read more...
From Sketch to Stitch: How a TSHRT Design Comes to Life
From Sketch to Stitch: How a TSHRT Design Comes to Life
Ever looked at a t-shirt and thought, “How did they come up with that?” At The TSHRT, every tee starts with more than fabric—it starts with a feeling, an idea,... Read more...
Why the Fabric You Wear Matters (More Than You Think)
Why the Fabric You Wear Matters (More Than You Think)
Let’s be honest: most of us pick t-shirts based on color or design first. But what really makes you love a tee? The fabric. It’s the part you feel, not... Read more...
The Art of Typography on T-Shirts: Why Fonts Matter
The Art of Typography on T-Shirts: Why Fonts Matter
T-shirts aren’t just clothing—they’re walking statements. And when it comes to making those statements pop, typography is everything. Sure, the words on a t-shirt matter. But the way those words look?... Read more...